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World Tourism Day - Cambridge Scholars Publishing

This month, Cambridge Scholars Publishing is delighted to be supporting World Tourism Day on 27th September. UN Secretary-General Ban Ki-moon underlines the importance of tourism as “a powerful and transformative force that is making a genuine difference in the lives of millions of people”, and World Tourism Day aims to highlight the global potential of tourism for socio-economic development across the world. Mexico, Iran, China and Qatar are just some of the countries that have hosted the official celebrations, which this year take place in Burkina Faso, emphasising tourism and tourists’ major roles in all areas of the globe.

World Tourism Day is an annual celebration organised by the World Tourism Organisation on 27th September, the purpose of which is to foster awareness among the international community of the importance of tourism and its social, cultural, political and economic value. The event seeks to address global challenges outlined by the United Nations Millennium Development Goals and to highlight the contribution the tourism sector can make in reaching these goals. Burkina Faso will host the official celebration this year; for more information please click here, or get involved on Twitter using the hashtags #1billiontourists and #WTD2015.

To mark World Tourism Day, we are offering our readers a 50% discount on three of our best-selling titles on travel and travel writing. To find out more about each title, click on the image.

A Bengali Lady in England by Krishnabhabini Das (1885) is a translation from Bengali to English of the first ever woman’s travel narrative, written in the late nineteenth century when India was still under British imperial rule. Krishnabhabini Das was a middle-class Bengali lady who accompanied her husband on his second visit to England in 1882. It is not a travel narrative per se as Das was also trying to educate fellow Indians about different aspects of British life, such as the English race and their nature, the English lady, English marriage and domestic life, religion and celebration, British labour, and trade. Until then, Hindu women had remained largely invisible, confined within their homes and away from the public gaze. This self-ordained mission of educating people back home on the ground realities in England is what makes Krishnabhabini’s narrative unique. It offers a brilliant picture of the colonial interface between England and India, and shows how women travellers from India to Europe worked to shape feminised personae characterised by conventionality, conservatism and domesticity, even as they imitated a male-dominated tradition of travel and travel writing.

Global Safari is a memoir-travelogue, offering an account of the author’s intercontinental travel experiences from his local village to the more global “village”, from Africa to Europe, the Americas, and Asia. This book is a story about courage, international friendship, hope, survival, procrastinated return and homecoming to the Democratic Republic of the Congo. It explores the process of achieving international competency and cosmocitizenship, or global citizenship, through “world-ready” education, working, networking, and immersion into world cultures and languages. Its distinguishing features include its willingness to tell real-life stories, share lived travel-based experiences, and draw lessons for personal, professional, and community benefit. Its effective use of wonderful photographs will also provoke in the reader a desire to discover some of the cultural heritage sites and wonders of the world. In a nutshell, Global Safari is the account of the quest for, and conquest of, a new self through transits, transitions, and translations.

This book revisits images of the Balkans in twentieth-century travel writing that vividly mirror the turbulent changes that the region went through. As such, it provides a vital basis for research into the variety of possibilities, or obstacles, present on the region’s path to accession, when its unique heritage will have to be reconciled with a more European identity. This volume explores the work of well-known authors, such as Rebecca West, Paul Theroux and Robert D. Kaplan, and also contributes to travel writing theory by addressing less-known travellers who recorded their thoughts on the social dynamics of the region. The corpus offers divergent and often contradictory views, ranging from moral and political criticism to a delight in the rich heritage and the still “undiscovered” Balkan paths. Its narrative style comprises striking variations, from objective and well-researched approaches to quick impressionist sketches. Being a multi-generic form, travel writing is observed from a multidisciplinary perspective, encompassing fields such as literature, linguistics, history, sociology, anthropology, ethnology, the political sciences, and geography.

To redeem your discount, please enter the promotional code TOURISM15 during checkout. Please note that this is a time-limited offer that will expire on 30th September 2015.

To find out more about World Tourism Day, please click here.

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