Evripides Zantides is Associate Professor of Graphic Communication and Head at the Department of Multimedia and Graphic Arts at Cyprus University of Technology. He is the delegate for Cyprus in the Association Typographique Internationale (ATypI) and International Association for Semiotic Studies (IASS-AIS). In addition, he is a member of the Hellenic Semiotic Society (HSS), the International Association for Visual Semiotics (AISV) and a founder member of the Cyprus Semiotics Association (CSA) and the Graphic and Illustrators Association of Cyprus (GIC). His research interests are based on semiotics in the process of fine or applied audio/visualization of verbal language, using image, text/typography and sound. He is the founder and director of the Semiotics and Visual Communication Lab of the Cyprus University of Technology (www.svclab.com).