Dr Demetris Vrontis is Professor of Marketing and Executive Dean at the University of Nicosia, Cyprus. Professor Vrontis is the Editor-in-Chief of the EuroMed Journal of Business and the President of the EuroMed Research Business Institute. His prime research interests are in strategic marketing planning, branding, marketing communications, and wine marketing, areas in which he has widely published and consulted.Stefano Bresciani, PhD, is Professor of Innovation Management at the University of Torino, Italy, and Visiting Professor at Open University of Lisbon and University of Nicosia, Cyprus. His main areas of research include innovation management, international business and open innovation. He is also the Country Director for Italy of the EuroMed Research Business Institute (EMRBI) and Chairman of the EMRBI Research Group on “Multinational enterprises and corporate governance”.Matteo Rossi is an Assistant Professor of Corporate Finance at the University of Sannio, Italy. He holds a PhD in Corporate Governance, and his prime research interests are corporate finance, financing innovation, wine marketing, and innovation systems. He is the Vice President for International Relations of the EuroMed Research Business Institute (EMRBI). He is the Section Editor for Finance and Financial Markets of the Global Business and Economics Review and Associate Editor of the International Journal of Globalisation and Small Business.