Achieving Quality and Sustainability in the Czech Business Environment

This book represents a tool for comparative analysis and a source for case studies for researchers and academics dealing with the business environment. It offers insights into the Czech business environment in the case of starting business in this country or being a potential investor or customer. It explores various facets of the Czech business environment, focusing on the quality and sustainability factors that influence Czech industries. The first part of the book presents the importance of quality and sustainability in business, before the second part explores these ideas in practice through the use of case studies from two different industries, namely the gambling and betting industry and the tourism industry. Since more than 99% of European and Czech companies are small and medium-sized, the book devotes particular attention to the specifics of such organisations.


Sylvie Formánková, PhD, is an Assistant Professor at Mendel University, Czech Republic, where she teaches courses in both Czech and English on management, corporate social responsibility (CSR), managerial skills and European cultures and civilisations. Her research focuses on CSR and analysis of the wine industry. She is currently comparing different higher education institutions in terms of social responsibility, cooperating with several institutions from the Czech Republic and abroad.

Ida Rašovská, PhD, is an Associate Professor and Head of the Department of Management at Mendel University, Czech Republic. She is the author of a number of scientific articles dedicated to the quality of tourism services, the evaluation of the quality and attractiveness of the destination, and destination management.

Kateřina Ryglová, PhD, works as Associate Professor at the Department of Marketing and Trade at Mendel University, Czech Republic. In the years 2009-2010 and 2015, she was a member of the expert working group for the preparation and evaluation of the “Programme of Tourism Development in Brno” organised by Brno City Municipality. She is a member of the Society of Scientific Experts in Tourism (SVECR), and acts as a member of the editorial boards of the journals European Countryside and Czech Journal of Tourism.

Helena Chládková, PhD, is an Associate Professor at Mendel University, Czech Republic, where she teaches courses in both Czech and English on management, business management, and integrated management. Her research focuses on SMEs and analysis of the wine industry.

Hana Stojanová, PhD, is an Assistant Professor at Mendel University, Czech Republic, where she teaches courses in both Czech and English on human resources management and strategic management. Her research is oriented towards human resources, and the business environment and strategic perspectives. She also sits on editorial boards of various scientific journals and scientific committees of conferences.

Ivan Andráško, PhD, is an Assistant Professor at the Department of Geography at Masaryk University, Czech Republic. His main research interests are the concept of the quality of life, issues of local and regional development, and the history of geography. He is the author of Quality of Life: An Introduction to the Concept (2013) and Quality of Urban Life: Foundations, Approaches and Knowledge Base (2016).

"The monograph is well organized, with coherent structure and adequate logic. In addition to theoretical contributions, it presents interesting cases, rich in data, which are illustrated with several figures and pictures. I am sure that it will bring relevant contributions to scholars in the field and to managers of the organizations of diverse industries."

Professor Adriana Roseli Wunsch Takahashi Federal University of Paraná

"The book answers many of the topical issues connected with sustainability and quality issues within different frameworks of business environments in various countries. The text of the publication is suitable as a didactic tool for pedagogical processes, and it also points out the direction of future planned research in the area of corporate social responsibility and assesses the business environment with a focus on specific sectors of the national economy (such as tourism)."

Dr Vanda Maráková Matej Bel University

"The results of this monograph will contribute to the enrichment of existing experts' knowledge in this area. The monograph is aimed for university teachers, experts and those who are interested in higher education."

Professor Iveta Ubrežiová Slovak University of Agriculture in Nitra

Ivan Andráško

Helena Chládková

Ida Rašovská

Kateřina Ryglová

Hana Stojanová

Buy This Book

ISBN: 1-5275-0545-6

ISBN13: 978-1-5275-0545-2

Release Date: 23rd January 2018

Pages: 116

Price: £58.99

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