Teresa Aguiar Quintana is an international researcher specializing in tourism management, having received her PhD in Business and Economics from the University of Las Palmas de Gran Canaria, Spain, and a Revenue Management Certificate from Cornell University, USA. She has published more than 15 academic journal articles, as well as various books about leadership and quality in the hospitality industry and about competitiveness in tourism destinations. She is an experienced teacher of university students, lecturing on lodging operations and management, and in the last ten years, has participated in various research projects, including one undertaken in cooperation with the Canarian Tourism Council about retrospective analysis in tourism in 2040.Rosa M. Batista Canino is a Professor and Researcher specializing in entrepreneurship. After completing the European Doctoral Programme in Entrepreneurship and Small Business Management at the Nordic Universities of Copenhagen, Denmark, and Växjö, Sweden, she received her PhD in Business and Economics from the University of Las Palmas de Gran Canaria, Spain. She is now Vice Rector for Entrepreneurship and Employment at the University of Las Palmas de Gran Canaria. Her publications include academic journal articles and several books about entrepreneurship, innovation and tourism.