Dale Sullivan is Professor of English at North Dakota State University, USA. He has published in several journals, among them Rhetorica, Rhetoric Society Quarterly, Rhetoric Review, Hermes, and Technical Communication Quarterly. His primary research interests include the rhetoric of religion, the rhetoric of science, and the rhetoric of agriculture and food.Bruce Maylath is Professor of English at North Dakota State University, USA. His current research takes up translation issues in technical communication. Books he has co-edited include Approaches to Teaching Non-Native English Speakers across the Curriculum and Language Awareness: A History and Implementations. His other publications appear in numerous books and journals.Russel Hirst is Associate Professor of English at the University of Tennessee, Knoxville, USA. He directs his department’s program in technical communication. His research interests are in history of rhetoric as well as in style and information design for scientific and technical communication.